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UTMCAP

Affiliate networks

Postback setup, network by network.

Which field carries your click id, what comes back when a sale is approved, and what each status means. Every entry is taken from the network’s own documentation, never from another tracker’s help centre.

Tracking platforms

Start here — most networks run on one of these.

Networks rarely write their own tracking software. They license a platform, and the platform decides the macro names. Identify it and the whole mapping follows.

Questions

Before you set one up.

Traffic sources we support
What is a postback, and why does my network need one?
A postback is a URL the network calls from its own server when a sale is approved, carrying the id of the click that caused it. Because it is server to server, nothing in the browser can block it, and it works days later — which is when affiliate conversions are usually settled.
What if my network is not on this list?
It will almost certainly still work. Most networks run on a licensed platform — Everflow, TUNE, CAKE, Affise, Trackier, Offer18 or Scaleo — and speak that platform’s macros, so picking the platform gets you the whole mapping. Anything else takes one postback URL and a few parameter names.
Why do some pages say "not published"?
Because that network keeps its macro names inside your own account rather than on its public site. We would rather leave a field empty than guess it: a wrong macro looks finished and quietly becomes somebody’s missing revenue.
Do conversions cost me anything?
No. Conversions and postbacks are never billable here, on any plan. The only thing counted is the click the redirect answered.

Point a domain at us and run a click through it.

The free plan takes a hundred thousand clicks a month and no card. If it does not do what you need, you have lost twenty minutes.