Track Adcash with UTMCAP

Your tracking URL

This is the URL UTMCAP builds for a Adcash campaign. Yours has your own tracking domain and campaign in place of the example — copy it from the campaign, not from here.

https://track.example.com/spring-sale?campaign=[campaign]&mzone=[mzone]&zone=[zone]&ban=[ban]&src_country=[country]&platform=[platform]&src_browser=[browser]&device_model=[device_model]&org=[org]&lang=[lang]&cost=[redirection_cost]&src_clid=[clickid]

What each macro records

Adcash replaces each macro with the real value when the ad is clicked, and UTMCAP stores it in the matching field — so reports can be grouped by campaign, placement or device.

Macros from Adcash’s own documentation.

How conversions get back to Adcash

Postback URL is shown when you create a Goal in your Adcash account (adcash.com/event.php with your goal id), keyed on cid={external_id}, with value={payout}.

In UTMCAP, {external_id} is Adcash’s own click ID and {payout} is what the conversion paid — they are filled in when each conversion is sent.

Set it up in three steps

1. 1. Add Adcash as a traffic source in UTMCAP and choose its template — the macros above are filled in for you.
2. 2. Create a campaign with that source, and copy its tracking URL.
3. 3. Paste it into Adcash as the ad’s click or destination URL.

Every field of the traffic source form is explained in the traffic sources guide.