Pop & domain traffic source
Track Zeropark with UTMCAP
Zeropark is a pop & domain traffic source. Below are the macros UTMCAP fills in for it, the tracking URL it builds, and what happens to cost and conversions.
Your tracking URL
This is the URL UTMCAP builds for a Zeropark campaign. Yours has your own tracking domain and campaign in place of the example — copy it from the campaign, not from here.
https://track.example.com/spring-sale?sub1={cid}&sub2={campaign_id}&sub3={campaign_name}&sub4={source}&sub5={target}&sub6={visit_cost}&sub7={traffic_type}&sub8={geo}&sub9={os}&sub10={browser}&cost={visit_cost}What each macro records
Zeropark replaces each macro with the real value when the ad is clicked, and UTMCAP stores it in the matching field — so reports can be grouped by campaign, placement or device.
| Field | What it records | Zeropark macro |
|---|---|---|
| sub1 | Click ID | {cid} |
| sub2 | Campaign ID | {campaign_id} |
| sub3 | Campaign Name | {campaign_name} |
| sub4 | Source ID | {source} |
| sub5 | Target ID | {target} |
| sub6 | Visit Cost | {visit_cost} |
| sub7 | Traffic Type | {traffic_type} |
| sub8 | Geo | {geo} |
| sub9 | OS | {os} |
| sub10 | Browser | {browser} |
Worth knowing
{cid} is mandatory — without it a conversion cannot be matched back. {campaign_id} is the short numeric one; {long_campaign_id} is the UUID.
Macros from Zeropark’s own documentation.
How conversions get back to Zeropark
Postback URL is generated per campaign, in the Tracking section of the campaign form, and matches on {cid}.
In UTMCAP, {external_id} is Zeropark’s own click ID and {payout} is what the conversion paid — they are filled in when each conversion is sent.
Set it up in three steps
- 1. Add Zeropark as a traffic source in UTMCAP and choose its template — the macros above are filled in for you.
- 2. Create a campaign with that source, and copy its tracking URL.
- 3. Paste it into Zeropark as the ad’s click or destination URL.
Every field of the traffic source form is explained in the traffic sources guide.
Point a domain at us and run a click through it.
The free plan takes a hundred thousand clicks a month and no card. If it does not do what you need, you have lost twenty minutes.